How to write a rhetorical analysis
To write a rhetorical analysis, you need to follow the steps below:
Step 1: Plan and prepare
With a rhetorical analysis, you don’t choose concepts in advance and apply them to a specific text or piece of content. Rather, you’ll have to analyze the text to identify the separate components and plan and prepare your analysis accordingly.
Here, it might be helpful to use the SOAPSTone technique to identify the components of the work. SOAPSTone is a common acronym in analysis and represents the:
- Speaker. Here, you’ll identify the author or the narrator delivering the content to the audience.
- Occasion. With the occasion, you’ll identify when and where the story takes place and what the surrounding context is.
- Audience. Here, you’ll identify who the audience or intended audience is.
- Purpose. With the purpose, you’ll need to identify the reason behind the text or what the author wants to achieve with their writing.
- Subject. You’ll also need to identify the subject matter or topic of the text.
- Tone. The tone identifies the author’s feelings towards the subject matter or topic.
Apart from gathering the information and analyzing the components mentioned above, you’ll also need to examine the appeals the author uses in writing the text and attempting to persuade the audience of their argument. Moreover, you’ll need to identify elements like word choice, word order, repetition, analogies, and imagery the writer uses to get a reaction from the audience.
Once you’ve gathered the information and examined the appeals and strategies used by the author as mentioned above, you’ll need to answer some questions relating to the information you’ve collected from the text. The answers to these questions will help you determine the reasons for the choices the author made and how well these choices support the overall argument.
Here, some of the questions you’ll ask include:
- What was the author’s intention?
- Who was the intended audience?
- What is the author’s argument?
- What strategies does the author use to build their argument and why do they use those strategies?
- What appeals the author uses to convince and persuade the audience?
- What effect the text has on the audience?
Keep in mind that these are just some of the questions you’ll ask, and depending on the specific text, there might be others.
Step 2: Write your introduction
Once you’ve done your preparation, you can start writing the rhetorical analysis. It will start off with an introduction which is a clear and concise paragraph that shows you understand the purpose of the text and gives more information about the author and the relevance of the text.
The introduction also summarizes the text and the main ideas you’ll discuss in your analysis. Most importantly, however, is your thesis statement. This statement should be one sentence at the end of the introduction that summarizes your argument and tempts your audience to read on and find out more about it.
Step 3: Write the body
After your introduction, you can proceed with the body of your analysis. Here, you’ll write at least three paragraphs that explain the strategies and techniques used by the author to convince and persuade the audience, the reasons why the writer used this approach, and why it’s either successful or unsuccessful.
You can structure the body of your analysis in several ways. For example, you can deal with every strategy the author uses in a new paragraph, but you can also structure the body around the specific appeals the author used or chronologically.
No matter how you structure the body and your paragraphs, it’s important to remember that you support each one of your arguments with facts, data, examples, or quotes and that, at the end of every paragraph, you tie the topic back to your original thesis.
Step 4: Write your conclusion
Finally, you’ll write the conclusion of your rhetorical analysis. Here, you’ll repeat your thesis statement and summarize the points you’ve made in the body of your analysis. Ultimately, the goal of the conclusion is to pull the points of your analysis together so you should be careful to not raise any new issues in your conclusion.
After you’ve finished your conclusion, you’ll end your analysis with a powerful concluding statement of why your argument matters and an invitation to conduct more research if needed.